Em Hall, Ph.D.

Versatile Consultant.

Fitness Instructor.

Cat Owner.

Areas of Expertise

I’ve built my business around a simple principle: do great work with great people.

As a result, I bring a broad range of experiences and expertise to every client experience, making me a versatile consultant across multiple sectors.

Em + H Chicago is certified as a Disadvantaged Business Enterprise (DBE) with the Chicago Transit Authority. Search for NAICS 541320: Urban Planning Services and NAICS 541613: Marketing Consulting Services in the IL UCP DBE Directory.

Em + H Chicago is certified as a Women Business Enterprise (WBE) under the State of Illinois’ Business Enterprise Program (BEP) for Minorities, Females and Persons with Disabilities.

  • Clients in this space include a transportation planning and engineering firm focused on multimodal solutions, an international start-up focused on personal rapid transit projects, and a U.S.-based firm focused on passenger rail safety training.

  • As a seasoned social scientist, I combine my training as an academic with years of work in marketing to deploy mixed methods in pursuit of translating data into actionable tactics and strategies.

  • I take an audience-first approach to crafting compelling stories and building effective marketing campaigns across various media.

  • I stay on top of the latest and greatest in website builders, social media, email marketing, and content creation to help clients build creative, sustainable plans for maximizing their digital presence.

  • In collaboration with multiple clients, I support recruitment campaigns in two main areas: graduate education programs and the nonprofit movement sector.

  • Em makes a Swiss Army knife look like an Ikea allen wrench. She is pleasant to work with, articulate, hard working, FAST, accurate and above all trustworthy.

    Ali, Success Strategist in the Built Environment Sector

  • What a wonderful attitude. That is my first thought when discussing Em. Now add to that her tenacity, knowledge and desire to achieve goals and you have a true success story. Follow Em - you will be glad you did.

    George, Veteran Owned Small Business (Retired)

  • Em is the kind of person you not only want on your team, but need to have. She's on-top of all communication, delivering quick, honest and transparent feedback. Em stays positive through sticky situations and always looks for solutions instead of creating more problems.

    Ximena, Award-Winning Communications Consultant

Select Projects and Publications


Let’s chat!

Want to learn more about working with Em? Click the button to schedule a 30-minute meeting to start the conversation.

Bonus fun stuff

Enjoy this photo of my cats.

Ride along IndyGo’s Red Line.